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Jelly Roll Shares New Music to Close Out Breakthrough Year

Country rap star-on-the-rise Jelly Roll has shared a new song ahead of the biggest headlining show of his career โ€“ and closing out his biggest year to date.

His latest track, “NEED A FAVOR,” arrives the morning of his homecoming concert, where he’ll headline Nashville’s nearly 19,000-capacity Bridgestone Arena on Friday (Dec. 9). This year has marked Jelly Roll’s (born Jason DeFord) breakthrough with a No. 1 song on Billboardโ€™s Mainstream Rock Airplay chart with “Dead Man Walking,” a tune in the Top 10 of the Country Airplay chart with “Son of a Sinner,” and more hits in his back pocket.

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From selling mixtapes out of his car and dropping more than a dozen independent albums to selling out shows and topping the charts, Jelly Roll’s success has been a long time coming.

“You couldnโ€™t write a Cinderella story cooler than this, saying that Iโ€™ll have a headlining show at Bridgestone while I have a top 10 at country radio,” he told Billboard in conversation about his breakthrough year. “I look at it like itโ€™s my introduction party to Nashville, even though I was born here.

“What I think I represent is just a beacon of hope,โ€ he added. โ€œI donโ€™t look like the guy that you wouldโ€™ve assumed wouldโ€™ve made it [in the music industry].”

Using country star Sam Hunt as an example, he proved his point. “Sam is just a big striking, handsome guy,” he said. When you see him, youโ€™re like, โ€˜Oh, I get it.โ€™ When you see me, you donโ€™t get it initially โ€” then you meet me, and hear the story and hear the music. I just feel like I represent the guy who looks at himself in the mirror every day and goes, โ€˜Yeah, guys like me donโ€™t make it.โ€™โ€

Jelly Roll’s latest release “NEED A FAVOR,” a song about the internal fight between faith and vices, is available below.

Photo Credit: Patrick Tohill / Courtesy of Lime Tree Music